Jazz Up Your Wedding Business
2005 Annual Conference Chateau Sonesta, New Orleans
April 10 - 14th, 2005 ~ Speakers Bios

Keynote


Bridal Publication

The wedding industry 

Karen Bussen
Author Simply Stunning Weddings

KAREN BUSSEN, author of “Simple Stunning Weddings” and the “Simple Stunning Wedding Organizer” (Stewart, Tabori & Chang), is one of America’s most exciting wedding and entertaining experts.  A quadruple-threat authority in food, wine, planning and design, Karen’s inspired ideas for flowers, ceremonies, receptions and other wedding details have been featured in Modern Bride, Bridal Guide, Elegant Bride, Martha Stewart Weddings, New York Magazine, and InStyle Weddings, among many other publications.  She has designed and planned hundreds of real weddings and celebrations.  Karen’s work has been featured on local and national television, and she is a wedding and design consultant to a prominent Japanese hotel and restaurant corporation



Karen Casey
Karen Casey

Karen S. Casey, CWC

 

Karen S. Casey, certified wedding consultant, has been providing service to brides in the Atlanta area since 1987.  She has designed and taught seminars on "How to Plan Your Own Wedding" (for the do-it-yourself brides) and "Weddings-Southern Style" (for brides who want a traditional Southern wedding).  She has taught classes providing detailed, practical ideas for "dressing" and decorating guest tables - whether for a gala event at a grand ballroom, or an intimate dinner for a few guests in your home.

 

She is the chairperson for the Atlanta Chapter of the Association of Certified Professional Wedding Consultants and an instructor for the Association's national training course on "How to Start and Develop a Wedding Consulting Business".  Karen is a graduate and member of Wedding Careers Institute, Inc and a member of National Association of Catering Executives.

 

Mrs. Casey received the Allie Award 2002 – Best Social Event and has been nominated for inclusion in the prestigious publication "By Recommendation Only".  She was voted First Runner Up for Best Wedding Consultant in Atlanta – 2001 BABA Awards.

Lisa Light
Destination Specialist

Destination Wedding Pros ~ Moderated by Lisa Light of Destination Bride


A Round table discussion where you get to talk and question the professionals that are doing Destination Weddings. If you have ever considered this aspect or want to add the glamour of travel this seminar is not to be missed. We are looking to have several destination planners from various countries on hand.


 

There are two aspects to Destination Weddings. One is where you are looking to bring the brides to your resort area.  Las Vegas, Lake Tahoe, Gattlinburg Maui are just a few locations that fit this group. The second is where you will locate brides looking to marry elsewhere The Caribbean, Hawaii or anywhere else in the world. Whichever group you are in or want to be this is the seminar for you. You will meet those that you can network with and learn from.


Ginny Parfait

Submit a Book Proposal

  Is there a book? Have you ever said, I could write a book? Come to conference and learn what you need to do to make it happen!

New ideas and authors are the lifeblood of what we do here. We have gathered together a team of people who will do everything they can to make the concept of a book become a reality.

If you are one of those people who always dreamed of writing a book, we would love to hear from you. There are two ways you can contact us.

  1. Write us by e-mail including an outline of your idea and some photos, along with the following information:

    • Name

    • Street Address (please use street address)

    • City

    • State

    • Zip Code

    • Home Phone

    • Work Phone

    • FAX number

    • The basic idea of the book you are proposing, and your background in the field

    • The number of pictures you would like to include.

    • A description of your target audience, i.e. size, age, level of organization, etc.

    • How is your book different from others covering the same topic?

    • Where do you see your book being reviewed, marketed, and sold.

    • When is the best time for us to call you if we are interested in your proposal.
      What we need is a brief description, enough to let us know what you are thinking, but not more than you wish to reveal at this early stage of conversation. Please attach electronic photos to your e-mail so we can look at what you are proposing.

  2. FAX us at 610-593-2002 with the above information. We will then contact you to set up a phone appointment in order to speak with you further if there is interest in your proposal.



Thomas Vaughn

Bridal Shows, how to make them work

Tommy is the producer of Elite Events. He holds his Wedding Shows in Alabama, Georgia & South Carolina.   Past president of BSPi the Bridal Show Producers Assn. With almost 20 years of producing some of the finest shows in the south he has the knowledge & experience to help you close more business.  

Tommy will make you say  "Why didn't I think of that!"

Ellen Martin

Time mangament expert

Time is money ~ .A New Leaf ~ Studies have shown that the average executive spends
up to 6 weeks each year searching for misplaced, misfiled, or
mislabeled paperwork. For a company with 100 employees, with average
cost per hour (including benefits) for an employee's time being $25
per hour, losing 1/2 hour per day due to disorganization results in a
$300,000 per year cost to your business.

Can you afford the cost of disorganization?


We will help you get control of your space and your time.

After working with A New Leaf you will:


- Eliminate piles from your office, cubicle, or vehicle
- Take control of incoming items
- Set up a filing system that works for YOU
- Establish priorities
- Learn scheduling and planning techniques

- Find important documents when you need them
- Arrive on time for meetings
- Delegate and follow up effectively
- Be confident in your work space
- Maintain your organizing system


Chris Jaeger
Chris Jaeger,Wedding Internet Guru

Chris Jaeger, of Sell More Weddings -


Marketing your wedding services and products online is serious business. In many cases, it can be the most cost effective advertising and promotion expenses you can make for your business. Nine out of ten brides and grooms will use the Internet as a primary source of information when planning their Big Day. Will they find your web site? Will they choose your services and products? Why do some vendors do so well online while others get few, if any, inquiries or leads from their website?


  At the AFWPI New Orleans conference he'll tell you how you can:


 Get more traffic to your website Turn more of your visitors into inquiries Improve your search engine positioning Get better results from your website Sell more of your wedding products and services using the Internet 


 Register before March 1, 2005 and you get to participate in a free roundtable discussion with Chris where he'll share some of the tips and techniques he uses to keep his customer's websites producing great results. Learn more about what Chris is doing for others at:

http://www.sellmoreweddings.com/currentprojects.html


Sonny Gallardo
Sonny Gallardo - Networking Expert, Marketer

Sonny Gallardo has 14 years experience as a mobile music professional and this owner of Exquisite Entertainment DJ Services. He holds a Bachelor of Arts in Business Management from the University of San Diego. He has owned and operated his own mobile music business in Sacramento, California, for the past five years. He was a corporate direct manager for Harbridge International – parent company of America Live – for four years.

He is extensively involved in the wedding and hospitality industry as a board member of the Sacramento chapters of the National Association of Catering Executives and the Association for Wedding Professionals, International. He has and is a speaker at the National conferences for DJ's.


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